The question should not be where to sell gold jewelry, but where to sell it and get the very best price for it? If you need a little extra cash, and you have some jewelry lying around that you do not wear anymore, you do not need to worry about finding buyers for it. Once the dealers that operate in this market find out you have gold to sell, you will have more of them calling you than you know what to do with.
Most gold jewelry that is sold today is considered what is called “Scrap Gold”. In other words, the potential buyers are not concerned with the jewelry itself, but the amount and purity of the gold that is contained within it. So, your pieces will be valued at the market rate for scrap gold, less any commissions, fees, or other considerations the dealers put to play in the process.
If you have a particularly stunning and rare piece of gold jewelry, which a dealer thinks that they could resell, then the piece could certainly be worth much more than the gold that is contained within it. However, that will be left up to the buyer, and you will not have too much to say about it.
For the most part, if you want to sell your gold jewelry, you are going to need to do it locally. The best thing you can do is go to a few local jewelry stores or gold outlets, and let them tell you what they will pay for it.
You also might want to check the newspapers, there are normally a few ads they will say something like this, “We Pay Top Dollar for All Gold”. Maybe it is true, and maybe it is not, but you do not have anything to lose. There really are not too many other alternatives when you are wondering about where to sell gold jewelry.